Analytics
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Overview
What changed
Biggest opportunities
Over time
Money
Money slipping away
—
The next 30 days
What if you reached more missed callers?
Where your jobs come from
Leads
From missed call to conversation
The paths callers take
Does replying faster win more work?
Reply time by time of day
How long a customer's text usually waits for you, by when it arrived.
People
Busy times
When people try to reach you
When you need someone on the phone
The week ahead
A guide, not a promise: the usual number of missed calls on each weekday over recent weeks, and the range they normally fall in. Public holidays and one-offs aren't accounted for.
Asked for when you're closed
Customers
Your best customers
Everything booked with you so far (not cancelled), from when each customer first got in touch.
Worth getting back in touch
Customers by the month they found you
Booked = booked a job within a month of first getting in touch. Came back = got in touch again after that first month. Newer months have had less time, so their numbers are still growing.
Conversations
Why people get in touch
Questions your auto-text could answer
Complaints
Places
Where your work is
Australian mobiles (04) aren't tied to a place, so only landlines and other geographic numbers appear on the map. Suburbs are the better guide.
How these numbers are worked out
A missed caller is recovered when they text back or ring again and get through within 7 days; followed up when you text or call them back in that time; lost when neither happens. Reply times run from a customer's first unanswered text to your reply — the automatic missed-call text never counts, and neither do "thanks"-type messages that don't need an answer.
Changes are only called changes when they're bigger than the usual ups and downs of small numbers, and only when there's a full earlier period of your own data to compare with. Dollar figures are estimates: how often similar people booked with you in the past × your average job, rounded so they don't pretend to be exact.
All times are in Australia/Melbourne.